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 Designing Type
  

  Designing Type by Karen Cheng

  • Published by: LAURENCE KING PUBLISHING
  • Author: Karen Cheng
  • Page Count: 232
  • Group: FONTS & TYPE
  • ISBN: 1856694453 / 9781856694452
  • Published: Apr 2006

Our Price: 18.75
Discount: 25%
RRP: 25.00 

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Book Information and Description:

Designing Type
The lack of a specific and comprehensive guide to type design has long been a frustration for typographers, graphic designers and students. Designing Type finally addresses this important need - and brings new depth and insight to the art and process of developing a typeface. Copiously illustrated with type specimens and diagrams demonstrating visual principles and letter construction, the book discusses structure, optical compensation and legibility, with emphasis on the often overlooked systematic relationships between letters and shapes in a font. A wide range of classic and contemporary typefaces are analysed, and examples of student work, progress sketches and final type designs are used to demonstrate core issues. In the light of the rapidly broadening market for original and custom typefaces, Designing Type is a valuable reference for both experienced professionals and novice designers.


Contents:

Introduction
- Design Process
- Variables in Type Design
- Parts of a Letter
- Typeface Classification
- Serif Capitals
- Serif Lower Case
- Sans Serif Capitals
- Sans Serif Lower Case
- Numbers
- Punctuation
- Diacritical Marks
- Spacing
- References
- Index
- Acknowledgements.

 

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