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The Google Way: Revolutionary Management Strategies Behind Google's Success
When it comes to Google's management philosophies, people
associate two ideas with the search giant. First, don't be
evil. Second, let engineers spend part of their time on
personal projects. But there's much more to Google's
success than that. For readers seeking deeper insights, The
Google Way investigates the history and
unconventional
strategies that make Google a very different (and very
inspiring) company. But the question remains, "Can everyday
companies follow this enlightened path?" By identifying the
12 key strategies in Google's quick rise to the top, author
Bernard Girard offers readers a set of well-defined
principles to help them emulate Google's success.
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