Jumpstart Your Music Career

Description

A must for every musician's bookshelf, BUILDING A SUCCESSFUL 21ST CENTURY MUSIC CAREER offers all the information and strategies you need to make your professional dreams a reality! Author Simon Cann offers a comprehensive plan of action you can follow to navigate and succeed in today's rapidly-changing music marketplace--from building a fan base to taking advantage of the latest technology to craft your own opportunities to handling the ins and outs of publicity and finance. The most thorough and up-to-date guide on starting and building a music career available, this text puts you in the driver's seat as both an artist and as an up-and-coming businessperson!

CONTENTS:

Part I: INTRODUCTION.

1. Introduction.

2. Do you really want a career in music?

3. The opportunities for musicians.

Part II: THE FAN BASE.

4. Exploiting with integrity.

5. Building and keeping the fan base.

6. Publicity in the 21st century.

Part III: THE PRODUCT.

7. What do you actually do?!?

8. Creating and developing the product.

Part IV: THE NASTY COMMERCIAL BITS.

9. Economics 101.

10. Building the team around you.

11. Your pay packet.

Part V: PUTTING THE THEORY INTO PRACTICE.

12. Developing your own career plan.