The Linked Photographers' Guide to Online Marketing and Social Media

Description

"The Linked Photographer's Guide to Online Marketing and Social Networking" is a complete resource for photographers looking to improve their business through social media. This book provides a step-by-step process for getting a photographer's business online, and acts as a reference guide for the variety of online marketing options on the web. This one-of-a-kind guide is the key to making social media work for the photographer to improve their business!

CONTENTS:

PART 1: INTRO.

Social Networking.

The current state of social networking.

How to apply social networking to your business.

PART 2: HOW TO.

Basics: Getting started online.

Website.

Sign up on Social Networks.

PART 3: BEST PRACTICES.

Social media (Community Building, etc).

Blogging.

Flickr.

Twitter (tweet up).

Facebook.

Tumblr.

YouTube.

Vimeo.

LinkedIn.

Myspace.

PART 4: REFERENCE.

Social Networking Sites.

Tools for social networks.

PrintCasting.

Forums.

Twitter lists (who to follow).

Blogs/RSS (who to read/follow).

Slideshows.

Selling Photos.

Directories.

Email Marketing.

Reference websites.

Wordpress.

Livestreaming.