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2D Visual Basics for Designers
2D: Visual Basics for Designers features a concept-based approach that explores the fundamental elements, principles, and applications of two-dimensional design for print and screen-based media. This striking new book covers 2D applications in a variety of visual communications - from graphic design and advertising design to environmental design and
illustration. Building a strong foundation in two-dimensional design, 2D: Visual Basics for Designers not only provides readers with essential content; it also teaches the conceptual and analytical skills designers must have to think visually, critically, and creatively.
CONTENTS:
Part 1 Elements of Composition
Format
Line
Shape
Color
Texture and Pattern
Type
Part 2 Principles of Composition
Balance
Visual Hierachy
Rhythm
Unity
Part 3 Compostition, Illusion, and Scrren - based Media
Proportion and Scale
Illusion of Depth
Illusion of Motion
Motion for Scrren - based Media
Part 4 Message and Communication
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