Defensive Design for the Web by Matthew Linderman ; Jason Fried

Defensive Design for the Web

by Matthew Linderman ; Jason Fried

Price: £15.99

Discount: 15%
RRP: 18.99

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Description

Defensive design is like defensive driving brought to the Web. The same way drivers must always be on the lookout for slick roads, reckless drivers, and other dangerous scenarios, site builders must constantly search for trouble spots that cause visitors confusion and frustration. Good site defense can make or break the customer experience.

In these pages, you'll see hundreds of real-world examples from companies like Amazon, Google, and Yahoo that show the right (and wrong) ways to get defensive. You'll learn 40 guidelines to prevent errors and rescue customers if a breakdown occurs. You'll also explore how to evaluate your own site's defensive design and improve it over the long term.

This book is a must read for designers, programmers, copywriters, and any other site decision-makers who want to increase usability and customer satisfaction.
Published

01 Mar 2004

Publisher

NEW RIDERS PUBLISHING

ISBN

9780735714106

Pages

234

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