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Search Engine Visibility 2nd Edition
Search Engine Visibility is about designing, writing, and creating a web site primarily for a site's visitors, and helping them find what they are searching for via the major search engines, directories, and industry-related sites. This book teaches developers, designers, programmers, and online marketers what pitfalls to avoid from the beginning
so they can provide their clients with more effective site designs. It includes up-to-date information on new developments such as blogs, video and podcasts, web applications and more.
CONTENTS:
Before You Build
How To Build Better Web Pages - Text Files
How To Build Better Web Pages - Nontext Files
After You Site Is Built
Best Practices: Dos and Don'ts of Search Engine Optimization
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